Thursday, August 25, 2011

First New Apple CEO's Letter To The Staff


Less than 1 day served as Apple CEO Steve Jobs is back to replace the morning yesterday, Tim Cook who has earlier been CEO of the Ad-Interim as much as 3 times in 7 years when Steve Jobs having health problems the staff sent a letter to Apple for the first time.

In his letter contains some important points are interesting to observe. Previous view the decision of Steve Jobs chose as his successor Tim Cook is the right choice, Tim Cook had worked at IBM for 12 years, after coming to Apple in 1998 occupied the position as Senior Vice President of Worldwide Operations, signed the Macintosh division in 2004 and last position as COO from 2007.


Here are the contents of the letter to the staff of Tim Cook Apple:
I am looking forward to the amazing opportunity of serving as CEO of the most innovative company in the world. Joining Apple was the best decision I’ve ever made and it’s been the privilege of a lifetime to work for Apple and Steve for over 13 years. I share Steve’s optimism for Apple’s bright future.

Steve has been an incredible leader and mentor to me, as well as to the entire executive team and our amazing employees. We are really looking forward to Steve’s ongoing guidance and inspiration as our Chairman.

I want you to be confident that Apple is not going to change. I cherish and celebrate Apple’s unique principles and values. Steve built a company and culture that is unlike any other in the world and we are going to stay true to that—it is in our DNA. We are going to continue to make the best products in the world that delight our customers and make our employees incredibly proud of what they do.

I love Apple and I am looking forward to diving into my new role. All of the incredible support from the Board, the executive team and many of you has been inspiring. I am confident our best years lie ahead of us and that together we will continue to make Apple the magical place that it is.

Tim





Indirectly the letter Tim Cook promised to maintain the foundation that Apple built earlier by Steve Jobs and will continue to deliver the innovations that Apple is always such a wonderful thing.

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